Atrium

Editor in Chief

1998-2004

Atrium was launched as Hungary’s first design magazine in 1995. I joined the magazine’s team as an external correspondent at the start, and became its editor in chief within 3 years. This premium segment publication came out every two months, bringing the outstanding Hungarian and international achievements in design, interior design and architecture closer to the Hungarian public. Thematic supplements were added to the 100-124 page issues four times a year.

Develop the magazine’s content profile
Arrange thematic supplements on average four times a year
Reinvent the magazine and make it bilingual
Constantly develop the graphic image, with two-yearly overhauls
Select, hire and manage external and internal staff
Liaising with advertisers, provide product management for advertisers
Participation at photo sessions and stylist work, management
Journalism, major interviews
Plan annual budget, track costs
Develop annual Publishing Plan
Marketing duties
Coming up with and managing the Contemporary Hungarian Furniture Showcase exhibits
Maintain international contacts

Commissioned by: SANOMA Budapest Kiadói Rt.megbízó / kiadó

SANOMA Budapest Kiadói Rt.

Responsibilities

Atrium was published with exclusive international content and attractive photography as a bilingual magazine, with complete English translation. Our goal was to improve visual and architectural culture in Hungary. The Contemporary Hungarian Furniture Showcase, which was organised as part of the ‘Home Trend’ exhibition and fair was the most spectacular marketing tool that Atrium had between 2000 and 2003. These exhibits were held on a space of 400–650 m² with an average of 70 Hungarian designers and industrial artists composing their latest work in various interior sets. The magazine’s visual image was awarded the profession’s highest State honour in Hungary, the Hungarian Design Award in 2003. The magazine’s graphics designer was Buda Varga.